TY - BOOK AU - Weinberg,Tamar TI - The new community rules: marketing on the social web SN - 9780596156817 (pbk.) U1 - 658.872 22 PY - 2009/// CY - Beijing PB - O'Reilly KW - Internet marketing KW - Social media KW - Economic aspects KW - Online social networks KW - Bus KW - January2014 KW - reading book N1 - Index : p. 337-346; Includes Appendix; Bibliography : p. 335-336 ER -