TY - BOOK AU - Fetchko,Michael J. AU - Roy,Donald P. AU - Clow,Kenneth E. TI - Sports Marketing SN - 9780132135467 (alk. paper) U1 - 796.0688 22 PY - 2013///] CY - Boston PB - Pearson Education Limited KW - Sports KW - Marketing KW - BUEsh KW - February2013 KW - GGEN KW - Reading book N1 - Includes bibliographical references and index ER -