TY  - GEN
AU  - Kotler,Philip
AU  - Armstrong,Gary
TI  - Principles of marketing
SN  - 0131469185
U1  - 658.8 22
PY  - 2006///
CY  - Upper Saddle River, United States
PB  - Pearson Prentice Hall
KW  - Marketing
KW  - Bus
KW  - January2014
KW  - reading book
N1  - Includes appendix; Includes Glossary; Includes index; Includes bibliography
ER  -