Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
Material type: TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall,c2007. c2007.Edition: 11th edDescription: x, 722 p. : ill. ; 29 cmISBN:- 0131871528 (hbk.)
- 658.802 KER
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Book - Borrowing | Central Library First floor | 658.802KER (Browse shelf(Opens below)) | Available | 000011443 |
Total holds: 0
Distributer: Al-Ahram.
Includes bibliographical references and indexes.
Catalogued By: Mahitab.
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