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Strategic market management / David A. Aaker.

By: Material type: TextTextPublication details: New York : J. Wiley & Sons,c1998. c1998.Edition: 5th edDescription: xiv, 330 p. : ill. ; 23 cmISBN:
  • 0471177431 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.8 AAk
Online resources: Catalogued By : Mahitab.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor 658.8AAk (Browse shelf(Opens below)) Available 000006717
Total holds: 0

Distributer : Al Ahram.

Includes bibliographical references and index.

Catalogued By : Mahitab.

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