Marketing management / Philip Kotler ... [et al.].
Material type: TextPublication details: Harlow ; New York : Pearson Education Limited / Prentice Hall, 2009.Description: xxxviii, 889 p. : ill. (some col.) ; 29 cmISBN:- 9780273718567
- 658.8 MAR 22
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Book - Borrowing | Central Library First floor | Donation-Gift | 658.8 MAR (Browse shelf(Opens below)) | Available | 000043434 |
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658.8 MAR Marketing / | 658.8 MAR Marketing : | 658.8 MAR Online brand communities : | 658.8 MAR Marketing management / | 658.8 MAX Marketing : | 658.8 MCD Marketing Plans : | 658.8 MOH Marketing of high-technology products and innovations / |
Includes bibliographical references and indexes.
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