Marketing research : an applied approach / Naresh Malhotra, David Birks.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0139229647
- 9780139229640
- 22 658.83 MAL
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Central Library First floor | 658.83 MAL (Browse shelf(Opens below)) | Available | 000047353 | ||
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Central Library First floor | 658.83 MAL (Browse shelf(Opens below)) | Available | 000047356 |
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658.83 MAL Essentials of marketing research : | 658.83 MAL Marketing research : | 658.83 MAL Marketing research : | 658.83 MAL Marketing research : an applied approach / | 658.83 MAL Marketing research : an applied approach / | 658.83 MAR Marketing research / | 658.83 MAS Mastering market analytics : business metrics - practice and application / |
Original 3rd ed. entitled: Marketing research : an applied orientation.
Includes bibliographical references and index.
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