The fundamentals and practice of marketing / John Wilmshurst.
Material type: TextPublication details: London ; Boston : Butterworth-Heinmann, 1995.Edition: 3rd edDescription: viii, 324 p. : ill. ; 24 cmISBN:- 0750609974
- 9780750609975
- 658.8 22 WIL
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Book - Borrowing | Central Library First floor | 658.8 WIL (Browse shelf(Opens below)) | Available | 000042888 |
Total holds: 0
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658.8 VER Micromarketing : | 658.8 WAT Marketing, sales and customer service : | 658.8 WAT Marketing for the small business / | 658.8 WIL The fundamentals and practice of marketing / | 658.8 WIL Emancipating the professions : | 658.8 WIR Services marketing : people, technology, strategy / | 658.8 WIR Services marketing : people, technology, strategy / |
Includes bibliographical refernces and index.
Donation from David Kirby.
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