Services marketing : concepts, strategies & cases / K. Douglas Hoffman, John E.G. Bateson.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0324319967 (hardcover)
- 0324422830
- 658.8 H6751
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
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Central Library First floor | 658.8 HOF (Browse shelf(Opens below)) | Available | 000001659 |
Total holds: 1
Rev. ed of: Essentials of services marketing. 2nd ed. c2002.
Includes bibliographical references and index.
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