Data divination : big data strategies / Pam Baker.
Material type: TextPublication details: Boston : Cengage Learning PTR, c.2015.Description: xvi, 416 p. : ill. ; 24 cmISBN:- 9781305115088
- 1305115082
- 005.740684 22 BAK
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Book - Borrowing | Central Library Lower Floor | Baccah | 005.740684 BAK (Browse shelf(Opens below)) | 9128 | Available | 000034330 |
Browsing Central Library shelves, Shelving location: Lower Floor Close shelf browser (Hides shelf browser)
005.74068 COU A course in in-memory data management : | 005.74068 MCK Information management strategies for gaining a competitive advantage with data / | 005.74068 PLA In-memory data management : an inflection point for enterpise applications / | 005.740684 BAK Data divination : big data strategies / | 005.743 MAN Data just right : introduction to large-scale data & analytics / | 005.745 GOL Data Warehouse Design : | 005.745 GOL Data Warehouse Design : |
Index : p. 407-416.
What is big data, really? -- How to fomulate a winning big data strategy -- How to ask the "right" questions of big data -- How to pick the "right" data sources -- Why the answer to your big data question resembles a Rubik's cube -- The role of real-time analytics in rolling your strategy -- The big data value propostion and monetization -- Rise of the collaborative economy and ways to profit from it -- The privacy conundrum -- Use cases in the department of defense and intelligence community -- Use cases in governments -- Use cases in security -- Use cases in healthcare -- Use cases in small businesses and farms -- Use cases in transportation -- Use cases in energy -- Uses cases in retail -- Use cases in banking and financial services -- Use cases in manufacturing -- Empowering the workforce -- Executive summary.
Our world is being transformed by big data. The growth of the Internet and the rapid expansion of mobile communications and related technologies have created a massive flow of data--both structured and unstructured. The availability and use of that data has enormous implications for businesses and for the wider society. Used effectively, big data can drive businesses in the direction of more accurate analyses of vital information, leading ultimately to greater operational efficiencies, cost reductions, reduced risk, speedier innovations, and increased and new revenue. In this book, you'll find detailed instruction in big data strategy development and implementation, supported by numerous real-world business cases in ten distinct industries. You will learn what big data is and how to wield it--from calculating ROI and making a business case to developing overall and project-specific strategies that actually work. Each chapter answers key questions and will give you the skills you need to make your big data projects succeed.
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