Principles of marketing / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Harlow : Pearson Education Limited, c.2014.Edition: 15th ed., Global edDescription: 716 p. : ill. (col.) ; 28 cmISBN:- 9780273786993 (paperback) :
- 0273786997 (paperback) :
- 658.8 KOT 22
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
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Book - Borrowing | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Available | 000033995 | |||
Book - Borrowing | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Available | 000033996 | |||
NB - Book (Non borrowing) | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Not for loan | 000033765 | |||
Book - Borrowing | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Checked out | 10/11/2019 | 000033766 | ||
Book - Borrowing | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Available | 000033767 | |||
Book - Borrowing | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Available | 000033768 | |||
Book - Borrowing | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Available | 000033769 | |||
Book - Borrowing | Central Library First floor | Baccah | 658.8 KOT (Browse shelf(Opens below)) | Available | 000033770 | |||
Book - Borrowing | Central Library First floor | Alahram | 658.8 KOT (Browse shelf(Opens below)) | 314 | Available | 000038921 |
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658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / |
"Pearson international edition"--Back cover.
Index : p. 683-716.
Glossary : p. 673-681.
Includes student access code inside : My Marketing Lab.
Includes bibliographical references.
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