Marketing : principles and practice / Dennis Adcock ... [et al.]
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0273607340 (pbk)
- 9780273607342
- 658.8 22 MAR
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658.8 MAJ The essence of marketing / | 658.8 MAR Marketing / | 658.8 MAR Marketing / | 658.8 MAR Marketing : | 658.8 MAR Online brand communities : | 658.8 MAR Marketing management / | 658.8 MAX Marketing : |
Index : p. 407-420.
Includes glossary.
Includes appendix.
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