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International marketing strategy : analysis, development, and implementation / Isobel Doole, and Robin Lowe.

By: Contributor(s): Material type: TextTextPublication details: Australia : Thomson ,2004 2004.Description: 445 p. : ill. ; 26 cmISBN:
  • 1844800253
  • 1844800253
Subject(s): DDC classification:
  • 658.848 D6913
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Includes bibliographical references and index.

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