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Strategic Marketing Decisions in Global Markets / Isobel Doole, Robin Lowe.

Material type: TextTextPublication details: London : Thomson Learning, 2005 2005.Description: xxiv, 343 p. : col. ill. ; 28 cmISBN:
  • 184480142X (pbk.)
DDC classification:
  • 22 658.802  DOO
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Includes bibliographical references and index.

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