Managing marketing / (Record no. 8391)

MARC details
000 -LEADER
fixed length control field 00736nac a22002171u 4500
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 013715774
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750668989 (pbk.)
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 0750668989 (pbk.)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PAL
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 8391
-- 8391
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Palmer, Roger (Roger A
245 ## - TITLE STATEMENT
Title Managing marketing /
Statement of responsibility, etc Roger Palmer, Juanita Cockton, Graham Cooper.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Amsterdam ; London :
Name of publisher, distributor, etc Butterworth-Heinemann, C.2007.
Date of publication, distribution, etc C.2007.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 380 p. :
Other physical details ill. ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Formerly CIP. Uk
500 ## - GENERAL NOTE
General note Distributer: Al-Ahram.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
511 ## - PARTICIPANT OR PERFORMER NOTE
Participant or performer note Catalogued By: Mahitab.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing -- Management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 658.8 PAL
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2008-03-05
Holdings
Withdrawn status Item status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Koha item type
        Central Library Central Library First floor 05/03/2008 Purchase   658.8 PAL 000010185 11/06/2024 Book - Borrowing

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