Readings & cases in direct marketing / (Record no. 6084)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00930nac a22002651u 4500 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 88061140 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0844231835 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)19009698 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Item number | BRO |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| -- | 6084 |
| -- | 6084 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brown, Herbert E. |
| 245 10 - TITLE STATEMENT | |
| Title | Readings & cases in direct marketing / |
| Statement of responsibility, etc | Herbert E. Brown, Bruce Buskirk. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Lincolnwood, Ill. : |
| Name of publisher, distributor, etc | NTC Business Books,c1989. |
| Date of publication, distribution, etc | c1989. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 334 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Distributer: Al-Ahram. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 511 ## - PARTICIPANT OR PERFORMER NOTE | |
| Participant or performer note | Catalogued By: Mahitab. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Direct marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising, Direct-mail. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Buskirk, Bruce D. |
| 740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE | |
| Uncontrolled related/analytical title | Readings and cases in direct marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Book - Borrowing |
| Call number prefix | 658.84BRO |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2007-11-13 |
| Withdrawn status | Item status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library | Central Library | First floor | 07/11/2013 | Purchase | 2 | 658.84BRO | 000007670 | 11/06/2024 | 20/11/2013 | Book - Borrowing |