MARC details
000 -LEADER |
fixed length control field |
02534nam a2200397 i 4500 |
001 - CONTROL NUMBER |
control field |
017078329 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
EG-ScBUE |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200319101122.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
141201s2015 enka f b 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781784414481 (hardback) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)903483462 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
CDX |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
CDX |
Modifying agency |
Uk |
-- |
EG-ScBUE |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.848 |
Item number |
ENT |
Edition number |
22 |
245 00 - TITLE STATEMENT |
Title |
Entrepreneurship in international marketing / |
Statement of responsibility, etc |
edited by Shaoming Zou, University of Missouri, USA, Hui Xu, Nankai University, China, Linda Hui Shi, University of Victoria, Canada. |
250 ## - EDITION STATEMENT |
Edition statement |
First edition. |
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Bingley, UK : |
Name of publisher, distributor, etc |
Emerald Group Publishing Limited, |
Date of publication, distribution, etc |
2015. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii, 320 pages : |
Other physical details |
illustrations (black and white) ; |
Dimensions |
24 cm. |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
Content type code |
txt |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
Media type code |
n |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
Carrier type code |
nc |
490 0# - SERIES STATEMENT |
Series statement |
Advances in international marketing ; |
Volume number/sequential designation |
volume 25 |
500 ## - GENERAL NOTE |
General note |
Includes appendix. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references. |
520 ## - SUMMARY, ETC. |
Summary, etc |
The latest volume in the Advances in International Marketing series is a fresh addition to the international marketing literature, expanding the current knowledge in several significant ways. Divided into two sections, the first part of Entrepreneurship in International Marketing addresses important issues concerning entrepreneurship in the international market. Pulling together papers authored by well-known scholars they look at issues such as born-global firms' evolution, market orientation, alliance capabilities, customer orientation, and performance in the global market. Collectively, those papers shed significant new light on the role of entrepreneurship in born-global firms and exporting firms. The second part of Entrepreneurship in International Marketing brings together a collection of papers dealing with contemporary international marketing issues, including the conceptual domain of international marketing, global brands and luxury brands in emerging markets, international retail supply chains, and exit behavior of FDI firms |
540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE |
Terms governing use and reproduction |
Current Copyright Fee: GBP23.40 |
Authorization |
0 |
Institution to which field applies |
Uk |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing. |
Source of heading or term |
BUEsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Entrepreneurship. |
Source of heading or term |
BUEsh |
653 1# - INDEX TERM--UNCONTROLLED |
Uncontrolled term |
Marketing research |
Resource For college |
Communication and mass media |
Arrived date list |
March2020 |
653 1# - INDEX TERM--UNCONTROLLED |
Uncontrolled term |
CIMaR |
655 ## - INDEX TERM--GENRE/FORM |
Form subdivision |
Reading book |
9 (RLIN) |
34232 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Zou, Shaoming, |
Relator term |
editor. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Xu, Hui, |
Dates associated with a name |
1967- |
Relator term |
editor. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Shi, Linda Hui, |
Dates associated with a name |
1976- |
Relator term |
editor. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Book - Borrowing |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
a |
Advances in international marketing, ISSN 1474-7979 ; vol 25 2015 |