Marketing management / (Record no. 26785)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00988cam a22002895a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 15576442 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180610113506.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090106s2009 enka frb 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008053888 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | 014-86996 |
| Source | bnb |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBA-90258 |
| Source | bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273718567 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn297404799 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Modifying agency | YDXCP |
| -- | BWKUK |
| -- | BWK |
| -- | CDX |
| -- | GBVCP |
| -- | HEBIS |
| -- | DEBBG |
| -- | BTCTA |
| -- | DLC |
| -- | EG-ScBUE |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAR |
| Edition number | 22 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc | Philip Kotler ... [et al.]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Harlow ; |
| -- | New York : |
| Name of publisher, distributor, etc | Pearson Education Limited / Prentice Hall, |
| Date of publication, distribution, etc | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxviii, 889 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 29 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | Europe |
| General subdivision | Management. |
| Source of heading or term | BUEsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| Source of heading or term | BUEsh |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | BAEPS, Business Administration |
| Arrived date list | June2018 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| Title of a work | Marketing management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2018-06-10 |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Donation-Gift | Central Library | Central Library | First floor | 10/06/2018 | Donation | 1 | 11 | 658.8 MAR | 000043434 | 11/06/2024 | 23/10/2018 | Book - Borrowing |