A Preface to Marketing Management / (Record no. 2459)

MARC details
000 -LEADER
fixed length control field 01039nac a22002411u 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100916t xxu||||| |||| 00| 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004063160
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007296216X (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071116354
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PET
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Peter, J. Paul.
9 (RLIN) 19372
245 12 - TITLE STATEMENT
Title A Preface to Marketing Management /
Statement of responsibility, etc J. Paul Peter, James H. Donnelly
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston, Mass. :
Name of publisher, distributor, etc McGraw-Hill,2006
Date of publication, distribution, etc 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 254 p. ;
Other physical details ill. :
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 239-245) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 19373
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Donnelly, James H.
9 (RLIN) 19374
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004063160-d.html">http://www.loc.gov/catdir/enhancements/fy0619/2004063160-d.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004063160-t.html">http://www.loc.gov/catdir/enhancements/fy0619/2004063160-t.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 658.8PET
Source of classification or shelving scheme Dewey Decimal Classification
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2007-02-21
Holdings
Withdrawn status Item status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Koha item type
        Central Library Central Library First floor 21/02/2007 Purchase   658.8 PET 000001664 11/06/2024 Book - Borrowing

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