Internet marketing : (Record no. 20348)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00950cam a22002895a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 016039337 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160112110956.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120222t2013 at a frbd 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781133627012 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1133627013 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | StDuBDS |
| Language of cataloging | eng |
| Transcribing agency | StDuBDS |
| Modifying agency | EG-ScBUE |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Edition number | 22 |
| Item number | ROB |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Roberts, Mary Lou. |
| 9 (RLIN) | 39020 |
| 245 10 - TITLE STATEMENT | |
| Title | Internet marketing : |
| Remainder of title | integrating online and offline strategies / |
| Statement of responsibility, etc | Mary Lou Roberts, Debra Zahay. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed., International ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | [Canberra] : |
| Name of publisher, distributor, etc | South-Western / Cengage Learning, |
| Date of publication, distribution, etc | c.2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 484 p. : |
| Other physical details | ill. (col.) ; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Index : p. 473-484. |
| 500 ## - GENERAL NOTE | |
| General note | Glossary : p. 469-472. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 38532 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | BAEPS, Business Administration |
| Arrived date list | July2015 |
| -- | January2016 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zahay, Debra L. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 22/07/2015 | Purchase | 1170.00 | 21758 | 4 | 25 | 658.84 ROB | 000039625 | 11/06/2024 | 29/09/2022 | 1463.00 | Book - Borrowing |