Emarketing excellence : (Record no. 17909)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01095aam a2200337 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 016094467 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190424131737.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120510s2013 xxka frbd 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2012018941 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415533355 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 041553335X (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415533379 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0415533376 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9780203082812 (ebk) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | StDuBDS |
| Language of cataloging | eng |
| Transcribing agency | StDuBDS |
| Modifying agency | Uk |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8002854678 |
| Item number | CHA |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chaffey, Dave, |
| Dates associated with a name | 1963- |
| 9 (RLIN) | 12830 |
| 245 10 - TITLE STATEMENT | |
| Title | Emarketing excellence : |
| Remainder of title | planning and optimizing your digital marketing / |
| Statement of responsibility, etc | Dave Chaffey and P. R. Smith. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London ; |
| -- | New York, United States : |
| Name of publisher, distributor, etc | Routledge, |
| Date of publication, distribution, etc | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 613 p. : |
| Other physical details | ill. (col.) ; |
| Dimensions | 26 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Index : p. 603-613. |
| 500 ## - GENERAL NOTE | |
| General note | Glossary : p. 584-602. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Bibliography : p. 580-583. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing |
| 9 (RLIN) | 32688 |
| Source of heading or term | BUEsh |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Arrived date list | January2014 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Smith, P. R. |
| Fuller form of name | (Paul Russell), |
| Dates associated with a name | 1957- |
| 9 (RLIN) | 34808 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book - Borrowing |
| Call number prefix | 658.872 CHA |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 09/01/2014 | Purchase | 5 | 21 | 658.8002854678 CHA | 000035310 | 11/06/2024 | 25/03/2018 | Book - Borrowing |