Global Marketing : (Record no. 13785)

MARC details
000 -LEADER
fixed length control field 00979cam a22002538a 4500
001 - CONTROL NUMBER
control field 16124077
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20100308145603.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100308s2007 enk | 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273706786 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.84
Item number HOL
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend.
9 (RLIN) 13127
245 10 - TITLE STATEMENT
Title Global Marketing :
Remainder of title A Decision-oriented Approach /
Statement of responsibility, etc Svend Hollensen.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow, England :
Name of publisher, distributor, etc Financial Times Prentice Hall,
Date of publication, distribution, etc c2007.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1007
300 ## - PHYSICAL DESCRIPTION
Extent xxxviii, 714p. :
Other physical details col. ill.;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
9 (RLIN) 13128
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
Form subdivision Case studies.
9 (RLIN) 13129
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book - Borrowing
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2010-03-25
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
    Dewey Decimal Classification       Central Library Central Library First floor 25/03/2010 Purchase 4 8 658.84 HOL 000010186 11/06/2024 05/03/2012 Book - Borrowing