Reputation marketing : building and sustaining your organization's greatest asset / (Record no. 1206)

MARC details
000 -LEADER
fixed length control field 00915nac a22002291u 4500
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001040327
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070587639
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.285
Item number M3213
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 1206
-- 1206
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Marconi, Joe.
245 10 - TITLE STATEMENT
Title Reputation marketing : building and sustaining your organization's greatest asset /
Statement of responsibility, etc Joe Marconi.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 232 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note "American Marketing Association."
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 225-226) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporate image.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporations
General subdivision Public relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
General subdivision Marketing.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element American Marketing Association.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 659.285M3213
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2006-08-27
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type
    Dewey Decimal Classification       Central Library Central Library First floor 27/08/2006 Purchase 68.00 2 2 659.285 MAR 000003286 11/06/2024 27/10/2009 85.00 Book - Borrowing