Marketing Strategy and Competitive Positioning / (Record no. 11451)
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000 -LEADER | |
---|---|
fixed length control field | 01244cam a2200337 a 4500 |
001 - CONTROL NUMBER | |
control field | 15033660 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20161010133529.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 071004s2008 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2007041193 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780273706977 (pbk. : alk. paper) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0273706977 (pbk. : alk. paper) |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)156831246 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)ocn156831246 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)ocn156831246 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | BTCTA |
-- | BAKER |
-- | YDXCP |
-- | BWKUK |
-- | BWK |
-- | DLC |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.127 |
Item number | .H66 2008 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 |
Edition number | 22 |
Item number | HOO |
100 1# - MAIN ENTRY--PERSONAL NAME | |
9 (RLIN) | 4411 |
Personal name | Hooley, Graham J. |
245 10 - TITLE STATEMENT | |
Title | Marketing Strategy and Competitive Positioning / |
Statement of responsibility, etc | Graham J. Hooley, Nigel F. Piercy, Brigitte Nicolaud. |
250 ## - EDITION STATEMENT | |
Edition statement | 4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Harlow, England ; |
-- | New York : |
Name of publisher, distributor, etc | FT Prentice Hall, |
Date of publication, distribution, etc | c2008. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii, 614 p. : |
Other physical details | ill. ; |
Dimensions | 25 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references (p. 572-598) and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Target marketing. |
9 (RLIN) | 4412 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
9 (RLIN) | 4413 |
653 ## - INDEX TERM--UNCONTROLLED | |
Resource For college | |
Arrived date list | November2011 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Piercy, Nigel F. |
9 (RLIN) | 4414 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Nicolaud, Brigitte. |
9 (RLIN) | 4415 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Book - Borrowing |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2009-04-28 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2010-10-10 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2010-10-10 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2010-10-10 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2010-10-10 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2010-10-10 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2010-10-10 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2011-11-02 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2011-11-02 |
Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type | Materials specified (bound volume or other part) | Checked out |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Alahram | Central Library | Central Library | First floor | 28/04/2009 | Purchase | 225.00 | 364 | 11 | 8 | 658.802 HOO | 000016009 | 11/06/2024 | 16/12/2018 | Book - Borrowing | ||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 10/10/2010 | Purchase | 4 | 658.802 HOO | 000025171 | 11/06/2024 | 03/12/2012 | NB - Book (Non borrowing) | |||||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 10/10/2010 | Purchase | 8 | 52 | 658.802 HOO | 000025182 | 11/06/2024 | 11/12/2018 | Book - Borrowing | ||||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 10/10/2010 | Purchase | 13 | 56 | 658.802 HOO | 000025194 | 11/06/2024 | 21/10/2018 | Book - Borrowing | ||||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 10/10/2010 | Purchase | 10 | 16 | 658.802 HOO | 000025184 | 23/05/2024 | 24/11/2014 | Book - Borrowing | Lost In Inventory_2015-8-23 | |||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 10/10/2010 | Purchase | 13 | 78 | 658.802 HOO | 000025197 | 11/06/2024 | 11/12/2018 | Book - Borrowing | ||||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 10/10/2010 | Purchase | 13 | 76 | 658.802 HOO | 000025160 | 11/06/2024 | 17/12/2017 | Book - Borrowing | ||||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 02/11/2011 | Purchase | 12 | 69 | 658.802 HOO | 000025572 | 04/01/2022 | 04/01/2022 | Book - Borrowing | 28/05/2024 | |||||||
Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 02/11/2011 | Purchase | 6 | 39 | 658.802 HOO | 000025557 | 11/06/2024 | 09/11/2022 | Book - Borrowing |