Industrial and organizational marketing /

Morris, Michael H.

Industrial and organizational marketing / Michael H. Morris. - 2nd ed. - New York : Toronto : New York : Macmillan Pub. Co. ; Maxwell Macmillan Canada ; Maxwell Macmillan International,1992 c1992. - xv, 784 p. : ill. ; 25 cm.

distributer: Al-Ahram

Includes bibliographical references (p. 765-773) and indexes.

catalogued by: wessam

002946594X

91008481


Industrial marketing.

658.8 / MOR