Essentials of strategic management /

Hunger, J. David,

Essentials of strategic management / J. David Hunger, Thomas L. Wheelen. - 4th ed. - Upper Saddle River, N.J. : Pearson Education,c2007. c2007. - p. cm.

Includes index. Distributer: Baccah.

Basic concepts of strategic management -- Corporate governance and social responsibility -- Environmental scanning and industry analysis -- Internal scanning : organizational analysis -- Strategy formulation : situation analysis and business strategy -- Formulation : corporate strategy -- Strategy formulation : functional strategy and strategic choice -- Strategy implemenation: organizing for action -- Strategy implemenation : staffing and leading -- Evaluation and control -- Suggestions for case analysis.

Catalogued By: Mahitab.

2006003852


Strategic planning.
Case method.

658.4012 / HUN