Marketing /
Pride, William M.
Marketing / William M. Pride, O.C. Ferrell. - 14th ed. - Boston : Houghton Mifflin Co.,2008 2008. - 1 v. (various pagings) : ill. ; 29 cm.
Rev. ed. of: Marketing : concepts and strategies. 2006. distributer: Bacca
Includes bibliographical references and indexes.
catalogued by: wessam
9780618799701 (hbk. : library ed.) 0618799702 (hbk. : library ed.)
2006938349
Marketing.
658.8 / PRI
Marketing / William M. Pride, O.C. Ferrell. - 14th ed. - Boston : Houghton Mifflin Co.,2008 2008. - 1 v. (various pagings) : ill. ; 29 cm.
Rev. ed. of: Marketing : concepts and strategies. 2006. distributer: Bacca
Includes bibliographical references and indexes.
catalogued by: wessam
9780618799701 (hbk. : library ed.) 0618799702 (hbk. : library ed.)
2006938349
Marketing.
658.8 / PRI