Sales, marketing, and continuous improvement :
Stowell, Daniel M.
Sales, marketing, and continuous improvement : six best practices to achieve revenue growth and increase customer loyalty / Daniel M. Stowell. - 1st ed. - San Francisco : Jossey-Bass Publishers,1997 c1997. - xvii, 286 p. : ill. ; 24 cm. - The Jossey-Bass business & management series .
distributer Al-Ahram
Includes bibliographical references (p. 275-276) and index.
The six best practices -- Manage for change -- Listen to customers -- Focus process -- Use teams -- Practice an open organization culture -- Apply technology.
catalogued by: wessam
0787908576(alk. paper)
96045846
Corporate culture.
Selling.
Marketing.
Teams in the workplace.
Customer loyalty.
Organizational change.
658.8 / STO
Sales, marketing, and continuous improvement : six best practices to achieve revenue growth and increase customer loyalty / Daniel M. Stowell. - 1st ed. - San Francisco : Jossey-Bass Publishers,1997 c1997. - xvii, 286 p. : ill. ; 24 cm. - The Jossey-Bass business & management series .
distributer Al-Ahram
Includes bibliographical references (p. 275-276) and index.
The six best practices -- Manage for change -- Listen to customers -- Focus process -- Use teams -- Practice an open organization culture -- Apply technology.
catalogued by: wessam
0787908576(alk. paper)
96045846
Corporate culture.
Selling.
Marketing.
Teams in the workplace.
Customer loyalty.
Organizational change.
658.8 / STO