European marketing :
Halliburton, Chris.
European marketing : readings and cases / [edited] by Chris Halliburton, Reinhard HuÌ(nerberg. - Wokingham, England ; Reading, Mass. : Addison-Wesley,c.1993. c.1993. - xxi, 489 p. : ill. ; 23 cm.
Distributer: Al-Ahram.
Includes bibliographical references.
Catalogued By: Mahitab.
020163189X
93047169
Marketing--Europe.
Marketing--Case studies.--Europe
658.80094 / HAL
European marketing : readings and cases / [edited] by Chris Halliburton, Reinhard HuÌ(nerberg. - Wokingham, England ; Reading, Mass. : Addison-Wesley,c.1993. c.1993. - xxi, 489 p. : ill. ; 23 cm.
Distributer: Al-Ahram.
Includes bibliographical references.
Catalogued By: Mahitab.
020163189X
93047169
Marketing--Europe.
Marketing--Case studies.--Europe
658.80094 / HAL