International marketing and export management /

Albaum, Gerald S.

International marketing and export management / Gerald Albaum, Edwin Duerr, Jesper Strandskov. - 5th ed. - Harlow, England ; New York. : Financial Times/Prentice Hall,2004 2004. - 666p.: col. ill.; 24 cm.

distributer: Al-Ahram

Includes bibliographical references and index.

catalogued by: wessam

0273686348 (pbk.)

2004053302


Export marketing--Management.

658.84 / ALB