Sponsorship :
Sleight, Steve.
Sponsorship : what it is and how to use it / Steve Sleight. - London ; New York : McGraw-Hill,c1989. c1989. - ix, 294 p. : ill. ; 24 cm.
Includes index. Distributer: Al-Ahram.
Bibliography: p. 289-291.
Catalogued By: Mahitab.
0077070844 :
88039365
Sports--Economic aspects.
Sports--Public relations.
Corporate sponsorship.
Marketing.
338.47796 / SLE
Sponsorship : what it is and how to use it / Steve Sleight. - London ; New York : McGraw-Hill,c1989. c1989. - ix, 294 p. : ill. ; 24 cm.
Includes index. Distributer: Al-Ahram.
Bibliography: p. 289-291.
Catalogued By: Mahitab.
0077070844 :
88039365
Sports--Economic aspects.
Sports--Public relations.
Corporate sponsorship.
Marketing.
338.47796 / SLE