Marketing :
Kotler, Philip.
Marketing : an introduction / Philip Kotler, Gary Armstrong. - 4th ed. - Upper Saddle River, N.J. : Prentice Hall, c1997. - 1 v. (various pagings) : col. ill. , map ; 26 cm.
Includes index .
Includes bibliographical references .
0132527103 9780132634204
96019557
Marketing.
658.8 / KOT
Marketing : an introduction / Philip Kotler, Gary Armstrong. - 4th ed. - Upper Saddle River, N.J. : Prentice Hall, c1997. - 1 v. (various pagings) : col. ill. , map ; 26 cm.
Includes index .
Includes bibliographical references .
0132527103 9780132634204
96019557
Marketing.
658.8 / KOT