Principles of marketing /

Kotler, Philip‏,

Principles of marketing / Philip Kotler, Northwestern University, Gary Armstrongs, University of North Carolina. - Ninth edition. International edition. - 1 volume (various pagings) : illustrations (some color) ; 28 cm

Includes appendix.
Includes glossary.


Includes bibliographical references and index.


0130283290


Marketing--Problems, exercises, etc.

--Reading book

658.80076 / KOT