Principles of marketing /
Principles of marketing /
Philip Kotler, Northwestern University [and three others]
- Arab world edition.
- 1 volume (various pagings) : illustrations (colour) ; 28 cm.
- Always learning .
Includes glossary. Includes Appendices.
Includes bibliographical references and index.
Marketing.
--Reading book
658.8 / PRI
Includes glossary. Includes Appendices.
Includes bibliographical references and index.
Marketing.
--Reading book
658.8 / PRI