International business : a managerial perspective /

Griffin, Ricky W.,

International business : a managerial perspective / Ricky W. Griffin, Texas A&M University, Michael W. Pustay, Texas A&M University. - Ninth edition. Global edition. - 619 pages : illustrations ; 28 cm

Includes bibliographical references and index.




International business enterprises--Management.
International trade--Marketing.



658.049 / GRI