Be a network marketing leader : build a community to build your empire /

Christensen, Mary, 1951-

Be a network marketing leader : build a community to build your empire / Mary Christensen. - ix, 210 pages ; 23 cm

Includes index. Includes appendix.

Acknowledgments -- Introduction: it's all in your hands -- Ready to lead -- The power of network marketing -- The first steps to building your empire -- Grow your network -- Developing a community -- Create an upbeat, can-do culture -- Engage your team members on facebook -- Healthy relationships - healthy business -- Walking the talk -- Your contacts list is king! -- Maximizing the potential of social media -- Use trade shows and events to expand your prospect pool -- Sponsoring wide and deep -- Learn to communicate -- Effective communication is job #1 -- Use print materials that reflect your best -- Connect with audiences by sharing your story -- Leading your team -- Techniques for creating an engaged community -- Get the benefits of coaching without sapping your time -- How to guide your vulnerable rookies -- Chief cheerleader: celebrate everything! -- How to motivate with competition -- Going forward -- Be a great conductor! -- Embracing change--your competitive edge -- Conclusion -- Appendixes -- Index -- About the author.

9780814436820 (pbk.)


Multilevel marketing.
Direct marketing.



658.872 / CHR