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Digital marketing /

Chaffey, Dave, 1963-

Digital marketing / Digital marketing : strategy, implementation and practice Dave Chaffey, Fiona Ellis-Chadwick. - 7th ed. - Harlow : Pearson Education Limited, 2019. - xxx, 545 p. : ill. ; 28 cm.

Earlier editions published as: Internet marketing : strategy, implementation, and practice.

Includes bibliographical references and index.

ISBN: 9781292241579

LCCN: 2018036531

Subjects--Topical Terms:
Internet marketing.

Subjects--Geographic Terms:

Subjects--Index Terms:

Index Terms--Genre/Form: --Text book

Dewey Class. No.: 658.872 / CHA

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