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Exploring corporate strategy /

Johnson, Gerry.

Exploring corporate strategy / Gerry Johnson, Kevan Scholes, Richard Whittington. - 7th ed. - Harlow ; New York : FT / Prentice Hall, c.2005. - xxxv, 635 p. : ill. ; 27 cm.

Includes bibliographical references and indexes.

ISBN: 0273687344 9780273687344

Subjects--Topical Terms:
Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 658.4012 / JOH

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