A Comparative Study Between the Development of Marketing Theory and Current Marketing Practices in Egypt :

Masry, Malak Medhat.

A Comparative Study Between the Development of Marketing Theory and Current Marketing Practices in Egypt : Case Studies of National Market Leaders and Marketing Agencies in Egypt / by Malak Medhat El Masry. - 2010. - 81 p. : ill. (col.) ; 28 cm.

A Dissertation Submitted in Part Fulfillment of the Requirements for the Award of B.A. in Business Administration,Marketing Specialisation.


Business Administration.--Projects



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650 / MAS