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Nation branding : concepts, issues, practice /

Dinnie, Keith.

Nation branding : concepts, issues, practice / Keith Dinnie. - 2nd ed. - Oxon ; New York : Routledge / Taylor & Francis Group, 2016. - xxx, 275 p. : ill. ; 24 cm.

Glossary : p. 269-270. Index : p. 271-275.

Includes bibliographical references.

ISBN: 9781138775848

Subjects--Topical Terms:
Nation-state.
Place marketing.
Branding (Marketing)
International relations.

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 352.748 / DIN

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