Research methods for media and communication /
Weerakkody, Niranjala.
Research methods for media and communication / Niranjala Weerakkody. - 2nd ed. - South Melbourne : Oxford University Press, c.2015. - xiv, 350 p. : ill. ; 28 cm.
Glossary : p. 314-324. Index : p. 338-350.
Bibliography : p. 325-337.
9780195588033
Public relations--Research.
Advertising--Research.
302.23072 / WEE
Research methods for media and communication / Niranjala Weerakkody. - 2nd ed. - South Melbourne : Oxford University Press, c.2015. - xiv, 350 p. : ill. ; 28 cm.
Glossary : p. 314-324. Index : p. 338-350.
Bibliography : p. 325-337.
9780195588033
Public relations--Research.
Advertising--Research.
302.23072 / WEE