Stand out social marketing :
Lewis, Mike, 1975-
Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence / Mike Lewis. - New York : McGraw-Hill Companies, c.2013. - xxxi, 286 p. : ill. ; 24 cm.
Index : p.275- 286.
Bibliography : p. 269-273.
Competing on the social web isn't enough. You have to stand out! "Stand Out Social Marketing" explains how today's best-known brands draw attention that pays in the crowded space of social media--and how you can do the same for your brand!
0071794964 9780071794961
Marketing--Social aspects.
Customer relations.
658.872 / LEW
Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence / Mike Lewis. - New York : McGraw-Hill Companies, c.2013. - xxxi, 286 p. : ill. ; 24 cm.
Index : p.275- 286.
Bibliography : p. 269-273.
Competing on the social web isn't enough. You have to stand out! "Stand Out Social Marketing" explains how today's best-known brands draw attention that pays in the crowded space of social media--and how you can do the same for your brand!
0071794964 9780071794961
Marketing--Social aspects.
Customer relations.
658.872 / LEW