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Business and competitive analysis : effective application of new and classic methods /

Fleisher, Craig S.

Business and competitive analysis : effective application of new and classic methods / Craig S. Fleisher, Babette E. Bensoussan. - 2nd ed. - New Jersey : Pearson Education, c.2015. - xxxiv, 590 p. : ill. ; 24 cm.

Index : p. 573-590.

Includes bibliographical references.

ISBN: 0133086402 9780133086409

Subjects--Topical Terms:
Business intelligence.
Competition.

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 658.4032 / FLE

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