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Small business marketing management /

Chaston, Ian.

Small business marketing management / Ian Chaston. - 2nd ed. - Basingstoke : Palgrave Macmillan, 2014. - xiii, 296 p. : ill. ; 24 cm.

Index : p. 287-296. Online resources available.

Includes bibliographical references.

ISBN: 9781137326003 (pbk.)

Subjects--Topical Terms:
Small business marketing.
Marketing--Management.

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 658.8 / CHA

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