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The little book of big customer satisfaction measurement /

Rao, Ajit, 1962-

The little book of big customer satisfaction measurement / Ajit Rao, Subhash Chandra. - New Delhi : SAGE, 2012. - xvi, 164 p. : ill. ; 21 cm.

Bibliography : p. 161-162.

ISBN: 9788132109785 (pbk. : alk. paper)

LCCN: 2012040734

Subjects--Topical Terms:
Consumer satisfaction.

Subjects--Geographic Terms:

Subjects--Index Terms:

Index Terms--Genre/Form: --Reading book

Dewey Class. No.: 658.812 / RAO

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