Visual design : ninety-five things you need to know- told in helvetica and dingbats /

Krause, Jim, 1962-

Visual design : ninety-five things you need to know- told in helvetica and dingbats / Jim Krause. - 240 pages : illustrations (some color) ; 22 cm. - Creative Core ; book 01 .

Includes index.
Includes glossary.


"Visual Design speaks design, through design, to designers, presenting 95 core design principles with concise text and a touch of visual wit. Author of the bestselling Index series on design basics, Jim Krause uses a combination of Helvetica and Dingbats to teach a wide range of design topics (both conceptually and compositionally related) in a one-topic-per-spread format. Using humor, practical tips, and inspiring visual examples, Krause makes it clear how each of the 95 axioms of effective design are relevant and applicable across all forms of visuals: print, Web, and fine arts" --

9780321968159 0321968158


Graphic arts.
Visual communication.





--Reading book

741.6 / KRA