Marketing and managing tourism destinations /

Morrison, Alastair M.

Marketing and managing tourism destinations / Alastair M. Morrison. - Abingdon ; New York : Routledge / Taylor & Francis Group, 2013. - xxxiii, 596 p. : charts, tables, photographs ; 25 cm.

Index : p. 580-596.

Includes bibliographical references.

9780415672498 (hbk) 9780415672504 (pbk) 9780203081976 (ebk)


Tourism--Marketing.
Tourism--Management.





--Reading book

338.47910688 / MOR