Making innovation work : how to manage it, measure it, and profit from it /

Davila, Tony.

Making innovation work : how to manage it, measure it, and profit from it / Tony Davila, Marc J. Epstein, Robert D. Shelton. - Updated ed. - Upper Saddle River : Pearson Education, 2013. - lii, 348 p. : ill. ; 24 cm.

Index : p. 333-348.

Includes bibliographical references.

Driving success : how you innovate determines what you innovate-Mapping innovation : what is innovation and how do you leverage it ?-Choosing your destiny : how to design a winning innovation strategy-Organizing for innovation : how to structure a company for innovation-Management systems : designing the process of innovation-Illuminating the pathway : how to measure innovation-Rewarding innovation : how to design incentives to support innovation-Learning innovation : how do organizations become better at innovating ?-Cultivating innovation : how to design a winning culture-Conclusion : applying the innovation rules to your organization.

9780133092585 0133092585


Organizational change--Management.
Technological innovations--Management.
Industrial management.





658.4063 / DAV