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Marketing management /

Marketing management / Philip Kotler, Northwestern University [and four other]. - Arab world edition. - 1 volume (various pagings) : illustrations ; 28 cm

Includes bibliographical references and index.

ISBN: 9781408252734 (pbk.)

Subjects--Topical Terms:
Marketing--Arab countries--Textbooks.
Marketing--Management--Arab countries--Textbooks.
Marketing research--Arab countries--Textbooks.

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 658.8 / KOT

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