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International Marketing /

Czinkota, Michael R.

International Marketing / Michael R. Czinkota, Ilkka A. Ronkainen. - 9th ed. - Hampshire : South Western/ Cengage Learning,2011 2011 - 592 p.: ill. ; 28 cm.

Includes bibliographical references and index

ISBN: 1408009234 9781408009239

LCCN: 2006020788

Subjects--Topical Terms:
Export marketing.

Subjects--Index Terms:

Dewey Class. No.: 658.84 / CZI

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